A message from our CEO, Daniel Moses:
Toronto, ON (March 2, 2021) To our peers, partners, brokers, and policyholders, we are very excited to announce that Merlin Underwriting Inc. has rebranded as TruStar, effective immediately.
TruStar is the product of Truth, Trust and the guiding light of the North Star. The brand not only pays homage to our Canadian roots but also represents trusted navigation through the complexities of the specialty insurance market. In addition to our new identity, TruStar has repositioned to solve the legacy challenges of the traditional specialty MGA service model. Our mission is to provide our partners the most consistent and trusted underwriting experience in Canada, and to accomplish this with a digitally empowered service platform. The launch of TruStar signifies this commitment.